What Is New Playbook?
Production, Project Management, Storyboard, Art, Motion Graphics Design, Animation, Sound.
After Effects, Illustrator, Procreate
I worked with Jeff Leitner to create a quick explainer video to promote his new project, “New Playbook”.
We used a simple hand-drawn aesthetic and three-panel layout to efficiently communicate how New Playbook is trying to close the gap “15 year gap” in social science research and reporting.


